business technology trends Blog on competitive intelligence, strategy, marketing, and business

After 15 years within the competitive research industry, referred to as “Competitive Intelligence” or “CI”, I have seen many trends come and go. However, the single most significant trend that persists is the growth in the amount of competitive research and subsequent information. With the advent of the Internet, with the growing use of new [...]

Microblogging is presently enjoying an explosive growth phase, with Twitter being “all the rage” these days. But other microblogging sites are coming online in droves. It is creating a fragmented marketplace with users not sure what platform to use. Although the competition between rival microblogging services promotes innovation, the fragmented market threatens to produce the [...]

Much like standard corporate assets, like desks, buildings, and machinery, it is time that companies begin considering employee knowledge as a corporate asset. The seemingly disparate information that is rolling around in the heads of your employees about your company’s market, customers, and competitors, when collectively analyzed, has the opportunity to give you detailed, proactive [...]