May 8 2009

Microblogging: the IM of the 90’s

by : admin

Microblogging is presently enjoying an explosive growth phase, with Twitter being “all the rage” these days. But other microblogging sites are coming online in droves. It is creating a fragmented marketplace with users not sure what platform to use. Although the competition between rival microblogging services promotes innovation, the fragmented market threatens to produce the [...]

May 8 2009

Employee Knowledge: The New Corporate Asset

by : admin

Much like standard corporate assets, like desks, buildings, and machinery, it is time that companies begin considering employee knowledge as a corporate asset. The seemingly disparate information that is rolling around in the heads of your employees about your company’s market, customers, and competitors, when collectively analyzed, has the opportunity to give you detailed, proactive [...]

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About Tim

Tim Rhodes is a leading marketing strategist focused on helping companies to better position and market their products & services. Rhodes is also a former university professor and business reporter and was a weekly guest on CNBC Europe’s “Today’s Business” from 2001 to 2006 providing analysis on technology companies, such as Yahoo!, Dell, Microsoft, Motorola, Verizon, and [...]

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